Marketing is purposeful, powerful and very, very personal.
It enabled Yvon Chouinard to shift from selling rugby shirts to his climbing friends to create a business that we now know as Patagonia.
It enabled Howard Schultz to take Starbucks from a Seattle sub-culture coffee shop to defining what we experience as the ‘third space’.
It shifted Lululemon from a ‘niche’ brand to something that defines their own ‘brand of different’ for millions.
MARKETING CAN ALSO FEEL ANYTHING BUT LIGHT.
For most small business owners, marketing can feel like,
“…a game that I can’t seem to win at.”
“…a mountain I’m carrying vs. climbing.”
“…a one-size-fits all model that doesn’t fit me.”
MARKETING’S SOUL PURPOSE IS TO CREATE MORE FOR YOU…
…IT CAN ONLY DO THAT, WHEN IT MEANS MORE TO YOU.
AS MS. RIGHT NOW (…FOR MARKETING)
My role is to reframe, realign and recalibrate Marketing, for more of what you need – right now – to create more & experience more.
A LIGHT STORE
…filled with micro moments that shed light, shine light or place a spotlight on multiple aspects of your Marketing.
LIGHT means illuminating & lightening up; seeing Marketing more clearly and clearing out the heavy, complicated and burdensome feeling that can weigh your Marketing down.
SHED LIGHT WITH A 360 MARKETING AUDIT
The single fastest way to LIGHT the path for how much more (or less) you need from Marketing, right now, is through a Micro or Macro Marketing Audit, which will help you see the time, energy & money you’re investing in Marketing more clearly and make shifts for more on your Scoreboard.
The MICRO Audit focuses within your current Game Plan and Playbook and the MACRO Audit adds key external elements for fewer blind-spots.
“In less time than I could have imagined, I am excited at what you’ve helped me see; Marketing feels lighter and I know what I need for right now!
I see your intention each time, to help me see solutions that are right for me and my business with no hidden agendas.”
”What can I say, I didn’t think Marketing had much meaning for us, until the conversation turned to managing the ‘playbook’ more effectively.
After we took a different look, through “Ms. Right Now” (love that by the way) we were able to refocus on where Marketing could create the most value.
Clients • Collaborators and Co-Creators • Recalibrating More Together
Schedule a light moment with
MS. RIGHT NOW.
Clients • Collaborators • Co-Creators • Recalibrating More Together
”I was under-water and frankly, underwhelmed by previous investments in ‘marketing’. Finding Tricia and her micro audit supported what I had been feeling but couldn’t validate myself. My Marketing budget has shifted and so has what it’s creating for me. Deep Gratitude!”
”We all have a finite amount of time and I seem to have an infinite numbers of ideas. Your macro audit was exactly what I needed; it’s helped me connect the ideas with my big picture and shift my plan on my own. I appreciate being able to connect for help with specific problems as they come up but I wanted autonomous and you provide it!