Marketing for most of us can feel pretty heavy and complicated…like pushing a series of very large rocks up hill, endlessly.
You’ll come to learn that my study of yoga has a deep influence on my practice of Marketing.
In the yoga field a transformative resource is a book called “Light On Yoga” by B. K. S. Iyengar, and in is own unique style he:
sheds light, shines a light and put the spotlight on multiples aspects of this ancient practice
in order to make it more accessible for who are interested in developing their experience with yoga.
That is the essence of LIGHT ON MARKETING.
• Shedding Light, Shining a Light, Spotlighting
• Making the big picture around Marketing more accessible to all who are interested
• AND…and the individual pieces mean more and create more, one eBook, guide or series at a time.